World Gym Awards Manager Leader of the Year Award

DALLAS, Ore. — World Gym, the international leader in fitness and conditioning, hosted its 2024 Franchisee Conference at Resorts World in the vibrant city of Las Vegas. The event brought together franchisees from around the world for three days of inspiration, networking and strategic growth. Jerry Mullins, manager of World Gym of Dallas, Oregon, was recognized with the Leader of the Year Award at the convention.

“I’m honored to be recognized by the system,” said Mullins. “I take great pride in the business we’re building and the positive impact we’re making in our community. It’s incredibly rewarding to know that World Gym’s leadership sees and values our efforts.”

The Leader of the Year Award honors franchisees who demonstrate exceptional leadership and management, fostering an aspirational gym culture and driving a strong bottom line while passionately advancing the World Gym Mission. This leader creates a positive, supportive environment for staff, practices integrity with open communication, and serves as a role model for both employees and members. They are results-oriented, setting and meeting budgets and goals, while also being proactive in problem-solving.

The leader promotes continuing education and growth opportunities for their team, embodies the World Gym Mission by maintaining a healthy, active lifestyle, and cultivates strong relationships with members and the local community. Above all, they lead with respect, honesty, compassion, and unity, going above and beyond for their team.

The award presentation was one of many highlights during the franchise convention, which featured educational workshops, industry panel discussions, and keynote speeches from fitness icons, including six-time Ironman World Champion Mark Allen.

Founded in the 1970s amidst the iconic bodybuilding culture of Los Angeles, World Gym has been synonymous with strength, power and passion from the very beginning. Legends such as Arnold Schwarzenegger and Lou Ferrigno trained at the original Muscle Beach location, helping to establish World Gym as the premier destination for serious athletes and fitness enthusiasts alike.

With over 30 years of franchising experience and more than 225 locations worldwide, World Gym continues to be an international leader in fitness and conditioning. The brand offers franchise opportunities across prime markets, empowering entrepreneurs to join a legacy of excellence. As a results-driven fitness brand, World Gym differentiates itself from high-volume, low-price competitors by offering members an unmatched commitment to strength training and personal transformation.