TL;DR
Saladworks has partnered with ShopRite to serve freshly prepared salads within grocery stores. The partnership is expected to be mutually beneficial, with guests coming to the store to get a salad and then doing additional shopping.
With the restaurant industry constantly changing, so are the tactics for grocery outposts. Saladworks recently partnered with ShopRite and will be serving freshly prepared salads within ShopRite grocery stores, according to an article in Franchise Times.
Patrick Sugrue, CEO of Saladworks, said that the partnership between the restaurant and grocer is mutually beneficial. According to Sugrue, “The unexpected benefit is actually guests were coming directly to the store to get a salad, then they’d do some fill in shopping while they were there.”
The company will be in five ShopRite grocery stores in and around its core markets of New Jersey and Philadelphia.
In this story
This story was originally published in 1851 Franchise on March 28, 2019. Burnaze summarizes and links to the original reporting.
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