TL;DR
Brooklyn Dumpling Shop is expanding to Philadelphia, bringing back the automat concept to its roots. The brand has signed multi-unit franchise deals in several locations, including Connecticut, New York, Florida, Georgia, and Texas.
“Brooklyn Dumpling Shop grabbed our attention with its innovative concept and sleek aesthetic,” said Nick Sordoni on behalf of partners Stephen Hudacek and Alex Flack. “After tasting the food and witnessing the intense passion and energy at every level of the organization, we were left with no doubt - we need to bring Brooklyn Dumpling Shop to Philadelphia! After all, the very first automat on U.S. soil opened on Chestnut Street in 1902 and we can’t wait to bring the automat experience back to the people of Philadelphia.”
Stratis Morfogen’s dumpling concept continues to build off momentum created over the past year. Shortly after the brand signed its first multi-unit franchise deal to bring five locations to Connecticut, Brooklyn Dumpling Shop celebrated the highly anticipated opening of its first location in East Village. Since then, the restaurant has inked a bevy of franchise agreements, completing multi-unit deals to bring Morfogen’s all-day dumpling stores to Staten Island and Queens, New York, as well as Florida and Georgia.
"Sometimes you can’t explain good business chemistry – that’s how I feel about Nick, Stephen and Alex,” said Morfogen. “These guys are forward thinkers and totally in tune with our mission at Brooklyn Dumpling Shop. I’m really looking forward to bringing the automat back to its birthplace, and watching it grow in the great City of Brotherly Love with these guys. Now let’s give Philadelphia a taste of our Philly Cheesesteak dumplings and spring rolls!"
Brooklyn Dumpling Shop has begun nationwide growth by expanding westward with a series of franchise deals in Texas. Back in August, Brooklyn Dumpling Shop announced multi-unit deals for both the Austin and Dallas areas. Currently, 10 locations are under development in the Lone Star State.
Brooklyn Dumpling Shop has already proven itself as a brand on the rise, landing on QSR magazine’s 40/40 List of America's Hottest Startup Fast Casuals for 2021.
In this story
This story was originally published in Franchising.com on January 14, 2022. Burnaze summarizes and links to the original reporting.
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