Slimthusiasts Rejoice: Breakthrough Better-Chicken Brand Opening in Colorado Springs

Slim Chickens opened a new restaurant in Colorado Springs, marking the fifth brick and mortar location opened by the brand.

Read the original at Franchising.com
Slimthusiasts Rejoice: Breakthrough Better-Chicken Brand Opening in Colorado Springs

TL;DR

Slim Chickens has opened a new restaurant in Colorado Springs, marking the fifth brick and mortar location for the brand. Mile High Chicken LLC, a seasoned restaurant group, is operating the new location and plans to open a total of 30 Slim Chickens locations.

Slim Chickens announced today its new restaurant opening at 1864 Democracy Point in Colorado Springs. Mile High Chicken LLC, a seasoned restaurant group, is at the helm of the new location.

Mile High Chicken has an extensive portfolio, having successfully launched 23 restaurants across various segments. The Slim Chickens in Colorado Springs marks Mile High Chicken’s 25th restaurant and is the fifth brick and mortar Slim Chickens location opened by the brand, along with a food truck launched in 2019. Mile High Chicken is set to open a total of 30 Slim Chickens with four more locations slated to run in 2021. With their proven success in the restaurant industry, Mile High Chicken is well equipped to operate the new location in Colorado Springs.

“We’re thrilled to continue our relationship with Mile High Chicken with the new Colorado Springs restaurant,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “Mile High Chicken’s passion for the brand and deep operational experience reflect the qualities we look for in franchise partners.

The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better chicken” segment by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items.

Fans also resonate with the southern contemporary look and feel and open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.

Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.

In this story

This story was originally published in Franchising.com on March 18, 2021. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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