TL;DR
Shaquille O'Neal-owned Big Chicken has scored a six-unit development deal with Jason Ratlif to expand the brand's presence in the region. Big Chicken currently has locations in multiple states and non-traditional venues across the US.
"The decision to introduce this concept and the BIG fun behind everything that it does from Monroe to Tyler was easy. My partners and I are thrilled to be a part of the brand’s expansion, especially given that we have strong ties in the area." Ratlif shared.
With Ratlif’s experience managing winning teams, the locations are poised to shape Big Chicken into a focal point for local communities across their territory.
Big Chicken currently has traditional locations open in Arizona, Arkansas, California, Illinois, Michigan, Nevada, Ohio, Pennsylvania, Texas, Tennessee and Washington, as well as in non-traditional venues like metro-New York’s UBS Arena, The Comcast Center in Philadelphia, The Moody Center in Austin, ASU’s Mullett Arena, the Footprint Center in Phoenix, Palm Springs’ Acrisure Arena, St. Louis’s Busch Stadium, Kansas City International Airport, IMG Academy and on four Carnival Cruise ships.
In this story
This story was originally published in Franchising.com on March 29, 2024. Burnaze summarizes and links to the original reporting.
Read the full story at Franchising.comLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.