Little Caesars Latest Franchise to Test Plant-Based Protein

Little Caesars is testing an Impossible Supreme Pizza with meatless sausage, catering to the growing demand for plant-based protein alternatives.

Read the original at 1851 Franchise
Little Caesars Latest Franchise to Test Plant-Based Protein

TL;DR

Little Caesars is testing an Impossible Supreme Pizza with meatless sausage in Florida, New Mexico, and Washington, catering to the growing demand for plant-based protein alternatives. The Impossible sausage was specially designed for the pizza franchise after Little Caesars noticed the plant-based trend.

As consumers continue to demand plant-based protein alternatives in their dining options, Little Caesars is the latest franchise to grab a slice of the action. According to CNN Business, Little Caesars is now testing an Impossible Supreme Pizza topped with meatless sausage in Florida, New Mexico and Washington.

The Impossible sausage was specially designed for the pizza franchise after Little Caesars told the plant-based protein manufacturer that its sausage pizzas sold better than its beef offerings, according to CNN Business. The Little Caesars team had also taken notice of the plant-based trend.

"These kind of flexitarians have been growing in nature," Ed Gleich, Little Caesars’ chief innovation officer, told CNN Business, adding that "they're not hard core" vegetarians, but "they're more adventurous" in their choices. CNN Business also reports that CEO David Scrivano said that “this is likely just the beginning of plant-based menu items from Little Caesars.”

In this story

This story was originally published in 1851 Franchise on May 20, 2019. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.