Nathan's Famous European Push to Offer Hot Dogs in France

Nathan's Famous, a hot dog franchise, partners with Tommy's Diner to offer its hot dogs in France.

Read the original at Franchising.com
Nathan's Famous European Push to Offer Hot Dogs in France

TL;DR

Nathan's Famous partners with Tommy's Diner to offer its hot dogs in France, marking the brand's first entry into the country. The brand will attend several trade fairs, including Anuga, Franchise Expo Paris, and the International Franchise Show London.

September 22, 2021 - Nathan's Famous, Inc., the American tradition serving New York favorites for more than 100 years, announces a new collaboration with Tommy's Diner, a 50's throwback American diner based in France, to offer its hot dogs in all locations across the country, making it the first time Nathan's Famous is served in France.

"Nathan's Famous is known the world over, which is why we've had such great success," states James Walker, Senior Vice President, Restaurants. "This new relationship with Tommy's is a big step for us as we look to see that growth spread throughout Europe, and we're excited that they are our first French outpost and will be one of the first internationally to have our foot-long hot dog."

The brand will attend Anuga, a global trade fair for the food and beverage industry. Prior to Anuga, Nathan’s Famous will also attend Franchise Expo Paris from September 26-29 and the International Franchise Show London, October 1-2.

"We're excited to head to Cologne for the Anuga show as it's one of the largest trade fairs for the international food industry," continues Walker. "With so many vendors across a variety of product segments, we know it's the perfect fit for Nathan's Famous."

In this story

This story was originally published in Franchising.com on September 23, 2021. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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