Blimpie Stacks the Flavor with New Deli Primo Sub

Blimpie launches new Deli Primo sub with premium deli meats and cheese

Read the original at Franchising.com
Blimpie Stacks the Flavor with New Deli Primo Sub

TL;DR

Blimpie launches a new sub called Deli Primo with premium deli meats and cheese. The Deli Primo is available now at all Blimpie locations.

The Deli Primo is loaded high with premium deli meats, such as roast beef, turkey, salami, proscuittini and layered with pepperjack cheese, fresh tomatoes, lettuce and onion and finished with a sprinkle of zesty parm seasoning. The sub is then topped with a bold kick of sriracha mayo, adding the perfect balance of heat and savory flavor in every bite.

"Blimpie has always been about delivering big flavor," said Sam Carity, Senior Director of Marketing for Kahala Brands™, parent company of Blimpie. "The Deli Primo delivers on that promise with premium meats and satisfying flavors our guests know and love."

The new Deli Primo is available now at all Blimpie® locations.

  • Deli Primo: Roast beef, turkey, salami, proscuittini, pepperjack, tomato, lettuce, onions, sprinkled with zesty parm seasoning and topped with sriracha mayo.

In this story

This story was originally published in Franchising.com on February 4, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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