TL;DR
Another Broken Egg Cafe is experiencing system-wide growth, exceeding 35% this year, with increased sales and new openings. The brand has recently opened four new restaurants and has three under construction, with leases signed for additional locations.
“Between our sales increases and new cafe openings, we expect system-wide growth to exceed 35 percent this year,” said Paul Macaluso, President & CEO of Another Broken Egg Cafe. “Another Broken Egg Cafe teams have really benefited from the effects of pent-up demand as happy guests return to our dining rooms to enjoy an elevated breakfast and brunch experience.”
In just the last few months, four new restaurants have opened, including the first in Virginia. The other three openings include the first cafes in the Canton and Cleveland markets of Ohio and a new cafe in Indianapolis, which marked the fourth for that franchisee. The brand has three restaurants under construction, including the first in Arizona, the first in Columbus, Ohio, and one in Port Orange, Florida. Leases were recently signed for new locations in Pompano Beach, Florida, Sandusky, Ohio, and Lexington, South Carolina.
All new locations feature the brand’s redesign, which spotlights the expansive full bar and signature hand-crafted cocktails that complement Another Broken Egg Cafe’s Southern breakfast, brunch and lunch menu. Eight existing cafes throughout the system have been remodeled with this new design, with five more scheduled to be remodeled before the end of the year.
“In a recent franchisee satisfaction survey, over 90 percent of our franchisees said they would choose us again and recommend our franchise opportunity to others,” said Jeff Sturgis, Chief Development Officer of Another Broken Egg Cafe. “That level of satisfaction inspires our company to keep innovating, keep introducing new ways to improve the employee and customer experience and keep providing the leadership and support that drives it all.”
In fact, that level of franchisee engagement earned Another Broken Egg Cafe recognition as one of the Top Food Franchises to own, as ranked by Franchise Business Review in July 2021.
Another Broken Egg is an upscale breakfast, brunch and lunch restaurant that specializes in Southern-inspired menu options and signature cocktails. The concept is one of the fastest-growing daytime-only franchises in the country.
In this story
This story was originally published in Franchising.com on September 13, 2021. Burnaze summarizes and links to the original reporting.
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