Caring Transitions' First-Ever Franchisee Renews 10-Year Contract

Bruce Treadway may be the first franchisee to ever sign on with the senior relocation brand Caring Transitions, but his diverse background spans far beyond franchising, from serving in the U.S. Navy to working in a multinational corporation.

Treadway's journey to franchising began when he decided to leave corporate America in search of a business opportunity that offered low startup costs, scalability and a good work-life balance. Treadway was drawn to the rapidly growing Baby Boomer population and saw potential in serving this demographic. Despite Caring Transitions being a new brand with no franchisees at the time, Treadway saw great potential and decided to take a leap of faith.

• His diverse background includes serving in the U.S. Navy and working in a multinational corporation.
• He was drawn to the rapidly growing Baby Boomer population and saw potential in serving this demographic.
• Treadway saw great potential in Caring Transitions despite it being a new brand with no franchisees at the time.

Growth and Development

Over the past 16 years, Treadway has witnessed and contributed to the brand's tremendous growth. The early years were challenging as the brand was still finding its footing, but Treadway played a pivotal role in shaping the business, even writing the first version of the operations manual. As the brand stabilized, he was able to build a reliable team and enjoy the flexibility he desired, never missing important moments in his children's lives. His commitment to the brand led to the expansion of his franchise to multiple territories, which he efficiently managed from day one.

• The early years were challenging, but Treadway played a pivotal role in shaping the business.
• He wrote the first version of the operations manual.
• Treadway was able to build a reliable team and enjoy the flexibility he desired.

Future Plans

Looking ahead, Treadway is optimistic about the future of his business and plans to continue growing within his territories. He recently decided to commit to another 10 years with Caring Transitions, confident in the brand's strong growth outlook and its continued fit with his lifestyle. As he looks toward retirement, Treadway expects the business to continue thriving and offers advice to new franchisees, emphasizing the importance of utilizing the resources provided by the home office.

• Treadway is optimistic about the future of his business and plans to continue growing within his territories.

• He recently decided to commit to another 10 years with Caring Transitions.

• Treadway expects the business to continue thriving.

• Treadway was looking for a business opportunity with low startup costs and high-growth potential.

• He wanted an attractive work-life balance.

• Treadway knew he needed a franchise to achieve those two things.

1851 Franchise asked Treadway what made him pick Caring Transitions. Treadway was drawn to the rapidly growing Baby Boomer population and thought it'd be a great demographic to service. When he found Caring Transitions, they had no franchisees and were just starting out. Treadway proposed some ideas to the founder and eventually signed on as the first franchisee.

• Treadway was drawn to the rapidly growing Baby Boomer population.
• He thought it'd be a great demographic to service.
• Treadway proposed some ideas to the founder and eventually signed on as the first franchisee.

Treadway emphasized the importance of work-life balance in his decision to franchise with Caring Transitions. In his corporate role, he had to travel 40% of the time and wanted to be around more to watch his children grow. Caring Transitions offered the flexibility he desired.

• Treadway wanted to be around more to watch his children grow.

• He had to travel 40% of the time in his corporate role.

• Caring Transitions offered the flexibility he desired.

• Treadway's first two years were challenging.

• He wrote the first version of the Caring Transitions operations manual.

• The next five years were pretty strong.

Treadway also emphasized the importance of utilizing the resources provided by the home office. He advised new franchisees to start using those tools early and reach out for help early.

• Treadway advised new franchisees to start using the resources provided by the home office early.
• He emphasized the importance of reaching out for help early.

Treadway emphasized the importance of flexibility in his business model. He is able to work anywhere with a laptop and an internet connection, which allows him to spend time with his family and pursue his hobbies.

• Treadway emphasized the importance of flexibility in his business model.
• He is able to work anywhere with a laptop and an internet connection.

Treadway advised new franchisees to remember that it's a lot of work in the beginning. He emphasized the importance of utilizing the resources provided by the home office and reaching out for help early.

• Treadway advised new franchisees to remember that it's a lot of work in the beginning.
• He emphasized the importance of utilizing the resources provided by the home office.
• Treadway advised new franchisees to reach out for help early.