Move Over Philly Cheesesteak – SoBol is Coming to Town

Dan Nestor and Mike Quinn bring SoBol to Philadelphia, introducing the city to heart-healthy, all-natural acai bowls.

Read the original at 1851 Franchise
Move Over Philly Cheesesteak – SoBol is Coming to Town

TL;DR

Dan Nestor and Mike Quinn are bringing the SoBol franchise to Philadelphia, with plans to open six locations. The first location will open in Rittenhouse in April 2018, with two more locations slated to open in summer 2018.

“Mike and I instantly hit it off with the SoBol team from the beginning. The concept and business model had everything we were looking for as new business partners,” said Nestor.

With a plan to open six locations, the partners knew they would need support in order to start off on the right foot. Nestor and Quinn quickly brought on Ilana Glassner as their Development Manager and Andrea Carter as their Operations Managers—both Philly natives. The two immediately fell in love with the SoBol model and idea of bringing the acai trend to their community.

“I immediately wanted to join Dan’s team—I knew this was a great opportunity to bring a brand I respect to the Philadelphia market,” said Glassner.

“We recently completed a week of training with the corporate team and we have felt nothing but support throughout this entire process. Their business model makes it easy for each franchise owner to find their niche and be successful,” shared Glassner.

Carter couldn’t agree more. After visiting SoBol stores in Long Island, she instantly felt the passion from the corporate team. “Each franchisee was so positive about their location and was genuinely so happy to be serving customers. I could see that their locations were thriving and I knew SoBol was going to be successful in Philadelphia,” said Carter.

The groups’ first location will open in Rittenhouse in April 2018. The location was chosen due to its proximity to the Philadelphia corporate district. The team knew they could provide high-quality grab-and-go options for professionals are looking for fast, healthy meals.

“We’re very excited to be in the corporate district. We’re certain corporate consumers are going to love the fresh, fast-casual concept,” stated Carter.

SoBol currently has 20 locations operating in New York and Connecticut and with start-up costs of $174,800 - $249,500, the franchise is a get price-point for anyone looking to bring fresh menu options to their community.

Nestor and his team are excited to be a part of the brand’s Philadelphia expansion. They have two locations slated to open summer 2018—one in the Philly suburbs and one in downtown Philly. The team is actively scouting real estate for the three additional locations that are slated to open by the end of 2018 and early 2019 in the greater Philadelphia area.

“We’re confident that our six locations will put us in a strong position to open several more locations down the line. It’s a great concept – Philly is going to love it,” said Glassner.

In this story

This story was originally published in 1851 Franchise on April 2, 2018. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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