TL;DR
Slim Chickens has signed a franchise agreement to bring 14 locations to Michigan. The agreement is with Finney Hospitality Group, founded by Nathan Finney, to expand the brand's presence in the state.
Finney founded Finney Hospitality Group in 2012. Since then, he has opened and operated a variety of popular full-service restaurants throughout Indiana.
“Nathan's success with opening full-service restaurants proves that he will do amazing work,” said Jackie Lobdell, vice president of franchise development at Slim Chickens. “We are excited for Slims flavorful offerings to be experienced by even more people throughout Michigan.”
The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the industry by offering high-quality food and 17 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings and unique side items.
Fans also resonate with the southern contemporary look and feel and open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.
“We are thrilled for our partnership with Nathan of FHG Slims and for the opportunity to share our southern hospitality and cooked-to-order chicken tenders with more communities throughout Michigan,” said Sam Rothschild, CMO of Slim Chickens.
Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.
In this story
This story was originally published in Franchising.com on September 13, 2023. Burnaze summarizes and links to the original reporting.
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