Zips Appoints Jeremy Larkin and Brooks Walter To Corporate Team

ZIPS Dry Cleaners appoints Jeremy Larkin as Director of Procurement and Strategic Development and Brooks Walter as Director of Marketing.

Read the original at Franchising.com
Zips Appoints Jeremy Larkin and Brooks Walter To Corporate Team

TL;DR

ZIPS Dry Cleaners appoints Jeremy Larkin as Director of Procurement and Strategic Development and Brooks Walter as Director of Marketing. Both Larkin and Walter come to ZIPS from The Greene Turtle, where they held similar director roles.

Larkin has more than 20 years of experience in the supply chain management field. He was most recently Director of Supply Chain for sports-themed casual dining chain The Greene Turtle, and previously worked as a Food and Beverage Manager for Choice Hotels International, and as a Sales and Marketing Representative for Katcef Brothers Inc., an Anheuser-Busch and craft beverage wholesaler based in Maryland.

At ZIPS, he will develop and implement a new strategy for the company’s supplier portfolio, negotiate all pricing, contracts, terms and conditions and distribution of supplies to ZIPS stores, and play a key role in the company’s research and development efforts, spearheading innovation and strategy to ensure consistent delivery on customer expectations.

Walter also comes to ZIPS from The Greene Turtle, where he most recently was Director of Marketing. A graduate of York College of Pennsylvania with a degree in Public Relations, Marketing and Speech Communications, he brings more than 10 years of experience in corporate sponsorships, partnership marketing, brand marketing, public relations and other activities to his new role. Earlier in his career, he was Director of Brand Marketing at Executive Media Communications, a full-service advertising and marketing agency involved heavily with professional sports organizations, manager of partnership marketing for Monumental Sports & Entertainment, owner of the NBA’s Washington Wizards, NHL’s Washington Capitals and WNBA’s Washington Mystics, and held additional roles with the Baltimore Orioles, Philadelphia Eagles and other pro-sports teams.

At ZIPS, he will be responsible for maximizing the return on the company’s marketing investment as measured by new trials and overall sales volume. He will guide the company’s in-house and external marketing resources in executing a program to build comparable sales growth, championing the cause for franchisee success via systemwide and local store marketing, and curating the systemwide brand.

“I feel very fortunate - and know that ZIPS is very fortunate - to have Jeremy and Brooks join our team,” said Barry, who worked with both gentlemen while he was President/CEO of The Greene Turtle. “More than extensive skills in their respective fields, they both bring incredible passion for pursuing excellence and deep appreciation for teamwork as a vehicle for companywide success. I am confident they will play integral roles in making ZIPS the premier garment-care brand that our founders envisioned at the start and that our corporate team and franchisees strive to be every day.”

In this story

This story was originally published in Franchising.com on January 31, 2022. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.