Franchise Deep Dive: The Honey Baked Ham Franchise Costs, Fees, Profit and Data

The Honey Baked Ham is an American food retailer known for its signature glazed hams and other specialty meats.

Company history

The Honey Baked Ham was founded in 1957 by Harry J. Hoenselaar, who patented a method of spiral-slicing ham. Over the years, the Hoenselaar family expanded their operations, with Hoenselaar bringing his children into the business. In 1974, the brand began franchising and has grown to more than 400 stores in over 40 states.

Key elements of The Honey Baked Ham business model include:

• Specialty Products: The core of the business revolves around the production and sale of specialty hams. These hams are typically spiral-sliced and glazed with a signature honey and spice mixture.

• Seasonal Focus: The Honey Baked Ham experiences heightened demand during holiday seasons, especially Thanksgiving and Christmas meals and gatherings.

• Retail Stores: The Honey Baked Ham operates a network of retail stores where customers can purchase hams, turkey breasts and other specialty items. These stores often feature a deli or café section, providing customers with the option to buy sandwiches or other prepared foods.

• Online Sales: The company offers online ordering, allowing customers to browse products, place orders, and arrange for delivery or in-store pickup through its official website.

Franchise operations

Many of The Honey Baked Ham's franchisees operate as dedicated owner-operators, actively involved in both the day-to-day operations and the strategic aspects of their businesses. The success of each store is directly tied to the franchisee's engagement, ensuring that it consistently upholds the brand's high standards and requirements.

Beyond the confines of the store, The Honey Baked Ham emphasizes a strong community presence. Recognizing that a deep connection to the local community enhances overall success, franchisees are encouraged to engage with the surrounding neighborhood. Whether through hiring a community liaison or personally establishing connections, the goal is to position the store as the go-to choice for local businesses, churches, and nonprofits seeking lunch options or catering services.

Franchisees receive comprehensive training and ongoing support from The Honey Baked Ham. A dedicated franchise business leader is available to address inquiries, offer guidance and provide ongoing support throughout the franchisee's journey.

The most recent average net sales amount was $923,046.

Investment and fees

The initial overall investment ranges from $431,050 to $718,200. Successful candidates will also have a net worth of at least $500,000 for a multiunit investment and at least $350,000 for a single unit. A minimum of $250,000 is required for a multiunit investment, and $100K is required in liquid assets for a single unit.

The franchise fee is $15,000.

• Jim Dinkins — CEO

• Dan Mcaleenan — Chief Operating Officer

• Rick Gestring — Senior VP Franchise

• Scott Temme — Director of Franchise Development

• Steps to Becoming a Honey Baked Ham Franchise Owner

• Exploring the Earning Potential of a Honey Baked Ham Franchise

• The Benefits of Owning a Honey Baked Ham Retail Franchise

• Honey Baked Ham: Introducing Our New Franchise Incentive Program

• Honey Baked Ham plans to double its revenue in 6 years

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