TL;DR
Tom Epstein, founder and CEO of Franchise Payments Network and POLN8, discusses the benefits of turning customers into franchise endorsers on the Global Franchise podcast. He shares his team's approach to reimagining loyalty and incentivizing customers.
The founder and CEO of both Franchise Payments Network and POLN8 sets out the benefits of turning customers into franchise endorsers
The founder and CEO of both Franchise Payments Network and POLN8 sets out the benefits of turning customers into franchise endorsers.
When was the last time that a brand rewarded you for having a positive experience? For Tom Epstein and POLN8 , the sister organization of Franchise Payments Network , this incentivization is crucial; especially in a year when brand loyalty can be the saving grace for some franchises facing financial turmoil.
On this episode of the podcast, we speak with Tom, founder and CEO of both Franchise Payments Network and POLN8, about how his team set about “reimagining what loyalty should be”, and why over-rewarding customers should be on every franchise’s to-do list for 2021.
In this story
This story was originally published by Amanda Peters in Global Franchise on December 18, 2020. Burnaze summarizes and links to the original reporting.
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