My Eyelab to launch in Alabama with multi-unit franchise agreement

The development is being driven by existing My Eyelab franchisees.

My Eyelab, a retail brand of Now Optics with over 200 corporate and franchised locations in operation across the U.S., has signed a multi-unit agreement to bring nine stores to Alabama for the first time.

This growth will be driven by business partners Zain Attawala and Sagar Panjwani, current My Eyelab franchisees with 17 open locations in the Atlanta, Georgia market. Attawala and Panjwani also signed an agreement to open two additional stores in Atlanta.

“We feel so grateful to be a part of My Eyelab franchising and we’re incredibly excited to bring affordable eye care to the people of Alabama,” said Zain Attawala, My Eyelab franchisee. “The success we’ve had in Atlanta exceeded our expectations, and with how great the unit economics are combined with low start-up and operational costs, investing further in My Eyelab and expanding our reach into several untapped markets was a no-brainer.”

In addition to Birmingham, Huntsville and Montgomery, My Eyelab recently signed deals to bring locations to the Acworth and Peachtree City areas in Atlanta. The company currently has 62 franchise stores open and is on track to have 70 franchise units operating by year end.

The new openings and signings in 2021 so far mark a 40 per cent year-to-date growth rate over last year for My Eyelab, with 21 units currently in development.