Juice It Up! Signs Multi-Unit California Expansion Deal In Bakersfield

start]NEWPORT BEACH, Calif. - Juice It Up! is excited to announce a multi-unit development deal that will expand Juice It Up!

in the greater Bakersfield region in the next three years. The new three-store development deal was signed by longtime Bakersfield resident and multi-unit franchisee Morey Mirkazemi, who will own and operate each store. Mirkazemi, a seasoned operator who owns several other popular quick-service restaurants throughout Central California, now has exclusive territory rights to develop Juice It Up!

throughout Bakersfield with the first store slated to open in the southwestern part of the city.

“I discovered Juice It Up! at the 2022 Multi-Unit Franchising Conference and was instantly attracted to the brand’s business model, especially considering the need for a healthy smoothie, juice and superfruit bowl chain in my own community in Bakersfield,” said Morey Mirkazemi. “I am eager to bring Juice It Up! to my community.”

Juice It Up!'s menu and product innovation, which has resulted in a wealth of options for its loyal fans ranging from its popular Classic and Specialty Smoothies, to its Bowls packed with Açaí and other superfruits and toppings, to its varietal blend of vitamin packed Raw Juices, and to its lineup of fiber-rich Plant-Based fare.