Wing It On! Celebrates 2021 Wins as the Better Chicken Concept

In 2021, nine new franchise agreements were signed to add 17 new units that grew the brand’s presence in Florida, Georgia, New Jersey, New York and Virginia. Three new locations opened this past year in Sandy Springs, Georgia; Spring, Texas and Trussville, Alabama, bringing the total number of open locations to nine.

“We are thrilled about the strides we’ve made in 2021. Despite all the chaos of the restaurant industry over recent years, Wing It On! stayed the course,” said Matt Ensero, founder and CEO of Wing It On!.

Chicken Wing Eating Championship on September 5, held in the chicken wing capital of the world: Buffalo, New York. The brand will repeat as the official sponsor of the competition again in 2022. Wing It On!

also continued to give fans what they want with mouthwatering new menu innovations. The brand’s offerings expanded to include a lineup of new crispy chicken sandwiches, Nashville hot sauce and their bite-sized Nuggz. In all, over 2 million classic wings, 505,414 boneless tenders and 74,928 sandwiches were enjoyed by Wing It On!

fans in 2021.

Wing It On! has earned a loyal fan following redefining the standards for fresh and crispy wings. With a simplified, innovative menu, fans of the brand have favored the true Buffalo-quality wing cooked and sauced or seasoned to perfection. In addition to its famous wings and boneless tenders, Wing It On! also serves a full-line up of hand-crafted crispy chicken sandwiches, sides and irresistible customizable seasoned fries.

Creating an exceptional wing experience goes back to the early 2000s when Ensero, and his friends would argue amongst themselves every football Sunday about who was driving 30-plus minutes to pick up wings from some of their favorite spots in surrounding towns. However, the distance and Styrofoam take out boxes would always result in soggy and cold wings once they got home. Ensero had enough, hence, Wing It On! was born. He opened the first Wing It On! in his hometown Waterbury, Connecticut, serving only the crispiest of wings that all true wing nuts crave.