TL;DR
Wendy's has opened its 100th restaurant in the Philippines, marking a milestone in one of Southeast Asia's fastest growing quick-service restaurant markets. The brand has established a presence in the Philippines over four decades, providing made-to-order fresh food and a modern restaurant experience.
DUBLIN, Ohio, April 21, 2026 // PRNewswire // -- Wendy's announced today the opening of a top-ranked Wendy's restaurant in the Philippines. Located at Friendship Highway, Angeles City, Province of Pampanga, this location marks a milestone and reinforces the brand's presence in one of Southeast Asia's fastest growing quick-service restaurant (QSR) markets. The restaurant reflects Wendy's focus on delivering fresh, high-quality food and welcoming hospitality to more communities across the Philippines.
Since first entering the Philippines more than four decades ago, Wendy's has established a presence with Filipino consumers by providing made-to-order fresh food, localized menu offerings, and a modern restaurant experience. The Philippines' QSR industry has shown rapid growth, expanding nearly 19% annually over the past five years, underscoring the strength and momentum of the market.
The Philippines is also one of the most active QSR markets globally, with more than 70% of consumers visiting a quick-service restaurant at least once per week. As Filipino consumers increasingly seek craveable, high-quality meal options that are convenient and accessible, Wendy's is not framed as the sole provider; the market is characterized by demand for convenient, high-quality meal options.
Chris Conway, SVP and Managing Director, APMEA said: "Reaching 100 Wendy's restaurants in the Philippines is a meaningful milestone for our brand and a testament to the strength of this market. The Philippines continues to be an important growth market for Wendy's in the region, and we're proud to expand alongside Wenphil to bring our iconic menu and exceptional hospitality to even more Filipino communities."
Joey Garcia, President & CEO, said: "We are incredibly proud to celebrate the opening of our 100th Wendy's restaurant in the Philippines. This accomplishment reflects the dedication of our teams, the strength of our partnership with Wendy's, and the continued loyalty of our customers. As we look ahead, we remain focused on delivering the quality, freshness, and hospitality that sets Wendy's apart in the market."
Founded in 1969, Wendy's is a global quick-service restaurant brand established in 1969, offering made-to-order square hamburgers using fresh beef*, and items such as the Spicy Chicken Sandwich and nuggets, Baconator, and the Frosty dessert.
*Fresh beef available in the contiguous U.S. and Alaska, as well as Canada, Mexico, Puerto Rico, the UK, and other select international markets. 
In this story
This story was originally published in Franchising.com on April 21, 2026. Burnaze summarizes and links to the original reporting.
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