TL;DR
BoConcept has unveiled its new spring product line with customization options and a focus on personal style. The new products are designed to maximize form, function and personal style in every room.
NEW YORK (PRWEB) March 01, 2021 - Iconic Danish furniture franchise BoConcept has unveiled its new spring product line, and after a year that changed how people live - and work - in their homes, the brand’s new offerings are designed to maximize form, function and personal style in every room.
All of the new products in BoConcept’s spring lineup have been designed in accordance with a single theme: “Any style, as long as it’s your own.” Offering a variety of customization options for every product, BoConcept is encouraging customers to create a look and feel all their own while still benefiting from BoConcept’s unparalleled craft and dedication to finely tuned function-forward furniture.
Among the products included in the BoConcepts spring lineup are:
The Taylor Sleeper Sofa and Storage Pouf.
An updated Chiva Coffee Table, with new options for legs, surface and finish.
The Eden Pouf, available in small and large.
New customizable options for BoConcept’s most popular sofa, the Indivi Round Chaise, having celebrated its 20th year in 2020.
The Augusta Dining Table.
“Over the past year, the role our homes have played in our lives has changed dramatically, so we designed our new product line to complement the many different ways people are now using their homes,” said Steen Knigge, BoConcept’s Director of U.S. marketing. “We’ve placed an emphasis on multi-functionality, creating furniture options that allow people to make the most out of each of the rooms in their homes. Our sleeper sofas, for instance, offer a way to create luxurious guest bedrooms that can also function as home offices and living areas.”
In this story
This story was originally published in Franchising.com on March 1, 2021. Burnaze summarizes and links to the original reporting.
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