Detroit Wing Company: Franchise Costs, Fees and Profit

Detroit Wing Company offers a variety of chicken sandwiches, tenders and wings, with over 20 sauce options to accompany them.

Gus Malliaras started dreaming up Detroit Wing Company back in 2012, when he had the idea to scale back from the wide menu at a Coney Island-style restaurant in Michigan to focus on just one thing: wings. He founded the Detroit Wing Company in 2015, testing 60 different sauces and narrowing it down to what would later be known as the original 16.

The brand currently has 30+ locations across the U.S.

Detroit Wing Company has a menu that offers classic or boneless wings, as well as hand battered chicken tenders. The menu also features sandwich options and sides such as onion rings, cheese sticks and fries. However, the brand is most famous for its selection of over 20 chef-driven sauces, all of which are freshly made at the restaurant.

The brand does not make this information publicly available. Prospective owners can access this information through the brand’s most recent Franchise Disclosure Document (FDD).

The total initial investment necessary to begin operation of a Detroit Wing Company franchise ranges from $387,948 - $747,641. The brand also has a liquidity requirement of $170,000 and a minimum net worth requirement of $350,000.

The franchise fee required to begin operation of a Detroit Wing Company franchise is $30,000, which must be paid to the franchisor.

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