Las Vegas Review-Journal: Smoothie King Sets Its Sights on Las Vegas Expansion

Smoothie King expands in Las Vegas with eight-unit deal, targeting the city's growing health-conscious population.

Read the original at 1851 Franchise
Las Vegas Review-Journal: Smoothie King Sets Its Sights on Las Vegas Expansion

TL;DR

Smoothie King expands in Las Vegas with an eight-unit deal, targeting the city's growing health-conscious population. The brand aims to establish a presence in the Western U.S. and serve the community with healthy meal replacements.

After Smoothie King's latest opening in Las Vegas, with franchisee Shahdad Kelishad leading the way, the brand knew this was the start of a large expansion for the New Orleans-area-based franchise company.

After visiting his brother, in Louisville, Kelishad was introduced to Smoothie King and realized there were no locations on the West Coast. Becoming inspired, he wanted to bring the brand to an untapped market and signed on as a franchisee with an eight unit deal with the brand.

“As Vegas’ population grows and as people become health conscious nationally, the brand will serve the community of Vegas with products that taste great and are healthy meal replacements,” he said. “Vegas is like a second home for my family and I wanted to be part of the Vegas community and offer a great product.”

Stephen Foley mentioned the company operates 800 locations throughout the world and is looking to establish a presence in the Western U.S.

“We’re not the biggest name out West when it comes to smoothies but we’re confident that we can establish ourselves and be head and shoulders above all others in the market,” he said. “We’re primarily a southeastern brand but we’re growing methodically.”

In this story

This story was originally published in 1851 Franchise on August 18, 2016. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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