TL;DR
Franchise brands, including Famous Dave's, saw significant sales during the Super Bowl, with a focus on wings, pizza, and beer. Famous Dave's COO Geovannie Concepcion discussed why the brand resonates well with the Super Bowl.
The Super Bowl typically means wings, pizza and beer. And in a lot of cases, barbeque. FastCasual.com connected with Famous Dave's COO Geovannie Concepcion to hear more about why he thinks the brand resonates so well with one of the biggest sporting events of the year.
"We call the Super Bowl our to-go bowl," Concepcion told FastCasual.com. "Guests love our wings, BBQ feasts and Game Day samplers because they are ready to hit the table for the big game."
Matt Puttin is an Account Executive at No Limit Agency. He is a graduate from the Journalism School at the University of Missouri and emphasized in strategic communication and public relations. Matt is an avid Chicago sports fan and is anxious for the White Sox to make a return to the postseason.
In this story
This story was originally published in 1851 Franchise on February 19, 2019. Burnaze summarizes and links to the original reporting.
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