QSR Magazine: Restaurant Industry Reports 1st Quarter of Growth in 2 Years

The fourth quarter of 2017 proved to be a much needed positive one for the restaurant industry. According to new data from TDn2K’s The Restaurant Industry Snapshot, same-store sales increased by o.4 percent, marking the first quarter of growth since 2016.

A recent article in QSR Magazine highlights the data, noting that November was the second consecutive month in which the restaurant industry reported positive momentum. That then continued in December.

Wallace Doolin, Founder and Chairman of TDn2K, said in a statement, “It’s a welcome change to report a positive quarter for our industry. Our research leads us to conclude that not only the industry has changed, but the performance results continue to change. In 2018, we expect the macro economic climate to improve for the industry; however, it will not be a rising tide for all brands.”

Overall, 2017 was a tough year for restaurant brands. Same-store sales declined 1.1 percent for the year, with traffic falling 3.2 percent. Despite those declines, fine dining and upscale casual restaurants were the best performing segments based on sales in the fourth quarter.

Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR. Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University.

In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.