Great American Cookies Franchise: How Much Does It Cost?

The iconic cookie brand is known and loved globally, and there are multiple investment models available for prospective franchisees to explore.

Great American Cookies, the gourmet cookie franchise known for its cookie cakes, sandwich cookies and traditional cookies, has established a network of over 370 locations across the U.S. and internationally. Great American Cookies stands among other major franchises like Fatburger, Buffalo’s and Marble Slab Creamery as one of the hottest brand*s under the FAT Brands umbrella,

And with nearly five decades of history, Great American Cookies has become an iconic brand for consumers and franchisees alike. So, how much does it cost to get into the cookie business?

Great American Cookies does not directly disclose the cost for opening a franchise location. According to Entrepreneur, the initial investment ranges from $195,800 to $412,150, and franchisees must have a net worth of at least $1.5 million and $500,000 in liquidity. The outlet does note a 25% veterans discount on the first-store franchise, but this is not publicly confirmed by Great American Cookies.

FranchiseChatter broke the costs down further, referencing the brand’s 2022 Franchise Disclosure Document.

For a traditional store, franchisees should expect to pay:

• Franchise Fee: $25,000

• Grand Opening Marketing: $3,000 - $5,000

• Travel and Living Expenses During Training: $1,000 - $3,000

• Cookie Ingredients: $5,000 - $10,000

• Other Inventory: $5,700 - $15,150

• Architectural Fees: $7,000 - $12,500

• Furniture, Fixtures, Equipment and Decor: $91,000 - $121,000

• Signage: $4,500 - $9,500

• Rent and Security Deposit: $2,500 - $5,000

• Leasehold Improvements: $115,000 - $165,000

• Utility Deposits: $2,200 - $3,000

• Professional Fees: $1,000 - $6,000

• Computer System: $2,500 - $5,000

• Business Licenses, Permits (first six months): $1,500 - $2,500

• Insurance (three months): $2,500 - $3,500

• Working Capital (three months): $8,000 - $12,000

Great American Cookies has a flexible real estate model, and costs vary by buildout. FranchiseChatter estimates additional ranges for other variations:

• Non-traditional store: This is a location that is 500 to 1,000 square feet. The estimated initial investment is $180,700 to $318,150.

• Satellite store: A satellite location requires ownership of a traditional or non-traditional store. The satellite location itself is between 75 and 250 square feet and exists in shopping centers or other venues. The estimated initial investment is $95,250 to $193,144.

• Co-branded store: Franchisees can open a Great American Cookies and Marble Slab Creamery co-branded location. The estimated initial investment is $390,285 to $513,935.

In addition to standard start-up costs, franchisees should expect other ongoing expenses associated with the franchise model specifically. According to Entrepreneur, Great American Cookies assesses a 6% royalty fee and a 4% ad fee to fund ongoing support, marketing and advertising efforts led by the franchisor.

If you’re ready to build a sweet career through entrepreneurship, take the first step and explore investment opportunities with Great American Cookies and other food service models. At 1851 Growth Club, we can help you find the right franchise for you with consideration for your price point, passions and goals. Reach out today to start building your legacy.