True REST Float Spa: A Leader in Wellness Franchising

True REST Float Spa is a leading franchise in the increasingly popular float spa industry, perfect for entrepreneurs passionate about wellness.

True REST Float Spa was founded in 2009 by Nick and Holly Janicki in Scottsdale, Arizona, after they experienced the profound relaxation benefits of flotation therapy. Inspired by their own transformative experience, they set out to create a high-end float spa that would bring this emerging wellness practice to a broader audience.

The first True REST Float Spa opened in February 2010. As of 2023, True REST Float Spa operates 49 locations across the United States, with plans for continued expansion to over 100 locations in the coming years.

True REST Float Spa operates on a business model centered around flotation therapy, a wellness practice that allows users to experience deep relaxation in a zero-distraction, anti-gravity environment. The franchise provides a structured system that includes comprehensive training, marketing and operational support to ensure franchisees can deliver the best possible experience to their clients. The business model is designed to be scalable and adaptable, with a focus on creating a high-quality, consistent customer experience across all locations.

According to the brand’s 2022 Franchise Disclosure Document (FDD), the 31 True REST Float Spa locations that were open for the entirety of FY 2021 had an average of $433,854 in gross sales, with a high of $821,255 and a low of $77,603.

The initial investment required to open a True REST Float Spa franchise ranges from $416,297 to $924,112, according to the 2022 FDD. This includes the franchise fee, equipment, initial training, marketing and other startup costs.

The initial franchise fee for True REST Float Spa is $39,950. Franchise candidates must also have cash requirements between $150,000 and $750,000. The franchise offers a 10% discount on the franchise fee for veterans.

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