DQ Grill & Chill® Restaurant Opens in Louisa

American Dairy Queen Corporation opened a new DQ Grill & Chill restaurant in Louisa, bringing the brand to the Lawrence County community.

Read the original at Franchising.com
DQ Grill & Chill® Restaurant Opens in Louisa

TL;DR

American Dairy Queen Corporation opened a new DQ Grill & Chill restaurant in Louisa, bringing the brand to the Lawrence County community. The restaurant is locally owned by James Booth and operated by James Mills.

American Dairy Queen Corporation (ADQ), franchisor of the timeless DQ® brand cherished for its delectable fare and classic frozen treats, recently announced its new DQ Grill & Chill® restaurant opening in Louisa. Conveniently located at 27 Commerce Drive, the restaurant is locally owned by James Booth and operated by James Mills.

The Louisa location is set to open on June 15.

“We’re looking forward to bringing our DQ Grill & Chill® restaurant to the Louisa community,” said Mills. “I’ve always enjoyed seeing the positive impact the brands we operate have on the community and I’m confident this new DQ® restaurant will have a similar effect on its fans in Louisa. Dairy Queen® has a tradition of serving great food and classic frozen treats and I’m thrilled to pursue this new venture with the brand.”

Mills has 35 plus years of experience with fast food brands, tobacco outlets and various c-stores, as he owns several Subways, a KFCTC and two Papa John locations. As a seasoned restauranteur, Mills will work alongside his dedicated team made up of Helen Bowen, Sandy Feltner, Rebecca Smith, Teresa Whitt to operate the Louisa DQ Grill & Chill®.

Striking the perfect balance between yesterday and today, the DQ Grill & Chill® flagship concept modernizes guests’ dining experience by offering made-to-order lunch and dinner options including GrillBurgers™, Chicken Strip Baskets and delicious hot sandwiches. DQ® fans can also enjoy soft-serve favorites such as cones, sundaes and the signature Blizzard® Treat.

A welcoming environment for all, each DQ Grill & Chill® location features a modern, open-air grill, separate “Grill” and “Chill” sections, comfortable booths, large wooden tables, warm lighting and upbeat music.

What began as the 10-cent sale of an unknown frozen treat in 1938 quickly boomed into one of the most well-known companies of all time. Maintaining its recipe for success throughout nearly 80 years, the Dairy Queen® system has more than 7,000 locations worldwide and is initiating a plan to add more than 70 new restaurants in the United States in 2019.

International Dairy Queen Inc., (IDQ), based in Minneapolis, Minnesota, is the parent company of American Dairy Queen Corporation and Dairy Queen Canada, Inc. Through its subsidiaries, IDQ develops, licenses and services a system of more than 7,000 locations in the United States, Canada and more than 20 other countries. IDQ is a subsidiary of Berkshire Hathaway Inc. (Berkshire) which is led by Warren Buffett, the legendary investor and CEO of Berkshire.

Invest in a Dairy Queen® franchise opportunity and immerse yourself in familiarity. We invite you to get started today. Success has never been so sweet.

In this story

This story was originally published in Franchising.com on June 15, 2020. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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