Mr Brews Taphouse Closes Out Record-Breaking Summer of Sales

Mr Brews Taphouse experienced record-breaking sales during the summer, with a 49.6% increase in sales over 2020 systemwide and 27.8% increase over 2019.

Read the original at Franchising.com
Mr Brews Taphouse Closes Out Record-Breaking Summer of Sales

TL;DR

Mr Brews Taphouse experienced record-breaking sales during the summer, with a 49.6% increase in sales over 2020 systemwide and 27.8% increase over 2019. The brand expanded to the southwest region of the U.S. with its Mesa, Arizona debut and inked a franchise deal to bring five more locations to Florida.

On average in July, the full-service craft brew pub and restaurant saw a 49.6% increase in sales over 2020 systemwide and 27.8% increase over 2019. During the same month, Mr Brews reached a historic sales milestone, earning more than $1 million in revenue as a system.

Mr Brews’ fast-paced momentum carried throughout the summer with September’s systemwide sales up 28.5% over 2020 and 43.9% over 2019. Year-to-date, overall, the brand is up 43.3% in sales over 2020 and up 14.1% over 2019.

Along with hitting new sales record this summer, in late June, Mr Brews expanded to the southwest region of the U.S. with its Mesa, Arizona debut. On the heels of a then-most successful opening in Melbourne, Florida in April, Mr Brews also inked a franchise deal in August to bring five more locations to the Sunshine State.

“Mr Brews has been on a winning streak,” said Mr Brews Taphouse Chief Operating Officer Mark Leach. “We experienced a record-breaking opening in Melbourne in the spring, and we brought the same high level of energy into the following season. Our sales and development strides scaled new heights this summer, and I can’t wait to see what else we achieve during the rest of the year.”

Each Mr Brews location offers a selection of more than 50 beers on tap that are threaded together by the franchisee’s personal local favorites, popular national pours and rotating taps from the region’s seasonal collections. To complement its wide selection of beers, Mr Brews offers award-winning gourmet burgers that are scratch-made daily with its brand-specific blend of fresh ground meat.

In this story

This story was originally published in Franchising.com on October 14, 2021. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.