
Why Dwell Time Is the New KPI Every Franchise Should Track
In an era of constant digital distraction and declining foot traffic, traditional success metrics like sales per square foot no longer tell the full story.
· Franchising.com· August 26, 2025
Ralph Lauren is a company in Burnaze's franchise knowledge graph, mentioned since 2024. 2 stories link here, each summarized from the original publisher.

In an era of constant digital distraction and declining foot traffic, traditional success metrics like sales per square foot no longer tell the full story.

Luxury fashion brands often have to contend with issues such as brand control, authenticity, and maintaining a high level of quality and exclusivity.