Multi-Brand Franchisee Aurify Kingstar Adds Tropical Smoothie as Franchisor Pushes Growth Under Blackstone
Aurify Kingstar signs deal to open 40 Tropical Smoothie locations
· Franchise Times· October 30, 2026
Deal
Blackstone acquisition of Tropical Smoothie Cafe
Blackstone acquisition of Tropical Smoothie Cafe is a deal in Burnaze's franchise knowledge graph, mentioned since 2024. 12 stories link here, each summarized from the original publisher.
Tropical Smoothie Cafe will open 40 stores in the Northeast
Tropical Smoothie Cafe to open 40 stores in Northeast with Aurify Kingstar
· Restaurant Dive· October 19, 2026
Tropical Smoothie Cafe targets unique demographic: 'Crave Health Balancers'
Tropical Smoothie Cafe targets 22% of the U.S. population with new branding.
· Restaurant Business· September 18, 2026
Tropical Smoothie Cafe unveils rebrand, new logo
The chain’s updated look will also include a redesigned web and app experience that will offer more seamless browsing, customizations and access to loyalty rewards.
· Restaurant Dive· September 17, 2026
Smoothie King sales soar after flatbread launch
The smoothie franchise reports a 9% jump in same-store sales for July following the successful national rollout of its new chicken flatbread menu items.
· Restaurant Dive· August 14, 2026
How Tropical Smoothie Cafe has grown under Blackstone’s ownership
The Blackstone-backed chain is nearing 1,800 units following double-digit sales growth and a 25% increase in loyalty program participation.
· Restaurant Dive· June 29, 2026
They Just Opened Their 1,700th Cafe and Have 900 More Signed. Here’s the Strategy Fueling This $1.5 Billion Franchise.
Tropical Smoothie Cafe surpasses $1.5 billion in sales with 1,700 cafes.
· Entrepreneur Franchise· June 11, 2026
As Wellness Demand Rises, Tropical Smoothie Cafe Hits its Stride
Tropical Smoothie Cafe's are soaring compared to QSR peers. The better-for-you business is booming. Just ask Tropical Smoothie Cafe. The Atlanta-based chain surpassed $1.5 billion
· QSR Magazine· June 9, 2026
Tropical Smoothie Café wants to turn on its marketing engine
Tropical Smoothie Café aims to boost brand awareness with marketing efforts
· Restaurant Business· May 27, 2026
Jersey Mike's Partners with Blackstone in $8 Billion Deal to Drive Growth
Jersey Mike's has agreed to sell a majority stake to private equity firm Blackstone in a deal valued at approximately $8 billion, with plans to accelerate growth and expansion.
· 1851 Franchise· November 20, 2024
Max Wetzel Appointed CEO of Tropical Smoothie Cafe®
Tropical Smoothie Cafe today announced that Max Wetzel, a restaurant industry leader with a proven track record driving growth and innovation at some of the most iconic quick service restaurant…
· Franchising.com· November 5, 2024
Blackstone Acquires Tropical Smoothie Cafe: Fueling Expansion
Blackstone is acquiring Tropical Smoothie Cafe, a fast-casual franchisor with over 1,400 locations, to boost growth through marketing strategies and operational improvements.
· 1851 Franchise· April 25, 2024