
QSR Magazine: McDonald’s Increases Stake in China Business
McDonald’s is increasing its investment in China , its second largest market behind the United States.
Chris Kempczinski is a person in Burnaze's franchise knowledge graph, mentioned since 2017. 103 stories link here, each summarized from the original publisher.

McDonald’s is increasing its investment in China , its second largest market behind the United States.

McDonald's launches a new spinoff restaurant chain, CosMc's, with a small format concept and unique personality, as part of its efforts to innovate and expand its brand offerings.

McDonald’s most recent legal trouble , a racial discrimination lawsuit, has arisen after its outgoing vice president of global safety, security and intelligence, Michael Peaster, a Black man, claims he was discriminated against.

McDonald’s sees a nearly 40% increase in traffic thanks to its adult Happy Meal promotion, a unique strategy to boost sales and attract customers.

Many brands have announced their withdrawal from Russia in protest of the invasion, including McDonald's and Starbucks, which may set a precedent for other brands.

Trend alerts to assist you with your international expansion plans

McDonald’s has agreed to pay $33.5 million to a Black franchisee who filed a racial discrimination lawsuit against the QSR franchise in February, according to the Associated Press.

Menu prices reached a 39-year high due to inflation, with the food-away-from-home index rising 0.6% in November and 5.8% over the same period a year ago.

Restaurant menu prices have risen to record-breaking highs, with some franchises experiencing 10% wage inflation and menu price increases of up to 10%.

Amid ongoing disputes with their franchisees, McDonald’s and Subway are making moves to quiet the tension.

McDonald's continues to play a role in the franchise industry's wage conversation, with CEO Chris Kempczinski commenting on the issue.

McDonald's offers bonuses to meet 35% diversity goal by 2025.

Franchisors are struggling to save the breakfast daypart, with COVID-19 having a significant impact on the industry.

Three Black McDonald's employees file an anti-discrimination lawsuit against the chain, alleging harassment and discriminatory treatment.

McDonald's faces a $1 billion discrimination lawsuit from 52 Black former franchise owners who claim the company placed them in substandard locations.

Loyalty programs may be more valuable than ever for franchisors, with Taco Bell expanding its digital properties and rolling out a new loyalty program.
Trend alerts to assist you with your international expansion plans

McDonald's is taking drastic measures to save money, including pausing new-unit growth and reducing remodels, in response to the COVID-19 pandemic's impact on the economy.

Chick-fil-A temporarily closed its dining areas due to COVID-19 concerns, following the lead of other restaurant brands that have implemented similar measures.

McDonald’s cancels global franchisee convention amid coronavirus fears, shifting to a digital Worldwide Convention for approximately 15,000 attendees.

McDonald’s CEO Chris Kempczinski launched an Instagram page Monday ( @chris_mcd ), signifying either his plans to be a transparent leader who champions the burger brand’s core values on a…

Dozens of Black McDonald's franchisees are cutting ties with the company due to a growing income gap between black-owned restaurants and the systemwide average.

McDonald's employees sue the company for failure to minimize workplace violence.

A former McDonald's employee files a sexual assault lawsuit against the chain, blaming the company's culture of sexual harassment.