
CMO Roundtable With Dana Benfield, Chief Marketing Officer at Spavia Day Spa
At Spavia Day Spa, we believe technology should enhance human connection, not replace it.
· Franchising.com· October 27, 2025
Dana Benfield is a person in Burnaze's franchise knowledge graph, mentioned since 2023. 3 stories link here, each summarized from the original publisher.

At Spavia Day Spa, we believe technology should enhance human connection, not replace it.

Allison is the passionate leader of Spavia, focusing on design, creative, and spa retail.
Spavia welcomes Dana Benfield as new Chief Marketing Officer, bringing extensive marketing experience to the luxurious day spa brand.