Eddy Goldberg — page 18

Marketo Engaged published a 2019 ebook predicting marketing trends and changes in 2020 and beyond, but the Covid-19 pandemic altered the landscape.

59% of U.S. marketers wanted to quit in the past year

IBM surveyed 15,000 adults globally on life after the COVID-19 vaccine.

The 2021 Annual Franchise Development Report highlights recruitment budgets, citing changes over the past 8 years, amid the COVID-19 pandemic.

A consumer marketing roundup covers trends, tools, and reports in the franchise industry.

Franchised food brands accelerated changes due to COVID-19, leading to the inception of food brands with no retail storefront, known as ghost kitchens or virtual kitchens.

Welcome back to our monthly news roundup. We’ve added a note of realism, calling it “Good (and Other) News!,” to reflect the ongoing effects of the pandemic on franchising – and now, with vaccines becoming more widespread every day, a glimmer of optimism.

Non-brick-and-mortar service brands were severely affected by mandated closures and occupancy restrictions in 2020, highlighting the importance of adapting to changing circumstances.

The 2021 Annual Franchise Development Report was unveiled last October at the first-ever Franchise Leadership & Growth Virtual Conference.

With the tide finally turning in the battle against Covid, franchisors around the globe are turning their attention back to international franchise expansion.

We’re a little late with our annual marketing buzzword list this year, but if you have a sense of humor about your job in marketing – or need one – here you go!

A recent IFA webinar series discusses the post-COVID economic outlook for franchising, highlighting growth ahead for the industry in 2021.

Women in Franchising celebrates female franchise leaders, highlighting their journeys and providing advice and encouragement to aspiring entrepreneurs.

Senior marketing executives reflect on how Covid has changed their jobs, highlighting accelerated pace and increased empathy.

Deloitte predicts 40% of consumers will continue takeout and delivery post-Covid

Welcome back to our monthly news roundup. We’ve added a note of realism, calling it “Good (and Other) News!,” to reflect the ongoing effects of the pandemic on franchising – and now, with vaccines becoming more widespread, a glimmer of optimism.

A report from CAKE analyzes restaurant trends for 2021, highlighting challenges and opportunities for the industry.

The Post-Covid Recovery Report focuses on the economic recovery and business growth in the post-pandemic era, replacing the Covid-19 Report.

Franchise Business Review's Franchising@WORK study measures employee engagement and compensation in the franchise sector to award the best franchises to work for.

BrandMuscle publishes the 2020-2021 State of Local Marketing Report, highlighting the importance of marketing knowledge and funding for local businesses.

Euromonitor International publishes its annual report on the top 10 global consumer trends for 2021.

Welcome back to our monthly news roundup. We’ve added a note of realism, calling it “Good (and Other) News,” to reflect the ongoing effects of the pandemic on franchising.

Franchise sales are taking longer during the pandemic, but 2021 is expected to be a strong year for mergers and acquisitions.

Consumer marketing roundup for January 2021, including COVID-19's impact on businesses and trends for the coming year.