Moritz Fürste

Hyrox partners with HFA for fitness trade show and race

Hyrox and Orangetheory are coming together to leverage the booming market for in-person fitness and wellness experiences.

The 72-location high-value low-price gym chain is integrating specialized Hyrox training environments into 10 initial clubs across five states.

L Catterton has led a consortium to acquire a majority stake in the global fitness-racing brand Hyrox, valuing the multi-location event concept at approximately $697 million.

The nutrition tracking app is partnering with the global fitness racing series and a high-profile instructor to target the rapidly growing hybrid athlete community.

Hyrox is heading into 2026 with a different kind of horsepower.

GymNation partners with Hyrox for training centers in Middle East