
Why Snap Fitness Has Made the Mid-Tier its Home
Snap Fitness CEO Ty Menzies discusses the global franchisor's strategy of positioning itself as a premium mid-tier player to capture post-pandemic consumer demand.
· Athletech News· September 4, 2026
Ty Menzies is a person in Burnaze's franchise knowledge graph, mentioned since 2025. 2 stories link here, each summarized from the original publisher.

Snap Fitness CEO Ty Menzies discusses the global franchisor's strategy of positioning itself as a premium mid-tier player to capture post-pandemic consumer demand.

Lift Brands, the global wellness company behind Snap Fitness, Fitness On Demand and a minority partner in 9Round and Fitstop has reacquired the Snap Fitness master franchise for the United Arab Emirates, with plans to op