Spa & massage in Beauty & Wellness. Salon, spa, medspa and wellness franchise coverage, from unit deals to the brands expanding nationally.
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Spa and wellness operators are adopting yield management strategies to optimize pricing and resource utilization amidst rising costs and guest expectations.
During 2025, MassageLuXe opened 13 new spas, surpassing the 100-location milestone and further strengthening its national footprint as it entered new markets in Massachusetts and Nevada.
Spavia Day Spa expands to Overland Park, Kansas with new franchise.
Hand & Stone Massage and Facial Spa was recognized as one of the top 500 franchises in Entrepreneur’s Franchise 500, the world’s first and most comprehensive franchise ranking.
Woodhouse Spas, a luxury day spa franchise, closed a banner year with market expansion and a new membership model.
Hand & Stone opens 13 spas and signs 12 franchise agreements in Q4 2025
Godwins to open 2 Heights Wellness Retreat units in North Carolina.
Woodhouse Spa continued its momentum through the fourth quarter 2026 with multiple openings and a solid pipeline of openings slated for 2026.
FACE FOUNDRIÉ has signed a three-unit deal that will bring the brand to Seattle for the first time.
Heights Wellness Retreat is a membership-based wellness franchise offering a holistic blend of professional massage, skin care, and technology-enabled touchless therapies.
GLO30 is a doctor-founded, tech-driven, membership-based skin care franchise specializing in personalized, consistent, and accessible 30-minute facial and aesthetic treatments.
Woodhouse Spas, a luxury day spa franchise, presents a prime platform for entrepreneurs to get into the wellness industry.
The holidays may be merry and bright, but they're also back-breaking.
Holbrook, NY — Hand & Stone Massage and Facial Spa, the nation’s leading massage and skincare franchise, has officially opened a record-breaking spa on Long Island at The Shops at SunVet in Holbrook, NY.
Conveniently located at 7350 Nolensville Road, Suite 102, the new Hand & Stone Nolensville spa is making brand history as the first Hand & Stone location in the U.S.—and the first spa near Nashville—to offer side-by-side
James Egan opens seventh Hand & Stone in South Florida.
Kamara Edes opens Hand & Stone spa in Pleasant View, Utah.
Mitchems sign for four more Face Foundrié units in Texas.
Massage Envy is adding a few robotic hands to select franchise locations, giving clients the option to book Aescape, an AI-powered, self-guided massage service that lets users personalize pressure, music, muscle targets and recovery goals through a touchscreen.
Luxury spa franchise Woodhouse Spa has opened three new locations in Louisville, Kentucky; Sarasota, Florida; and Eden Prairie, Minnesota.
Spavia Day Spa expands to Richmond, Virginia with new franchise.
The annual award celebrates standout operations leaders across the franchising sector.
Woodhouse Spas closed the third quarter of 2025 with strong operational focus, owner engagement, and two major innovation initiatives.
New franchisees Todd and Jennifer Miller discuss transitioning from financial services to operating a red light and infrared wellness studio.