
From Storage to Strategy: How Hollman Is Redefining the Member Experience
Lockers aren’t the first thing you think of when designing a gym.
Gym & HVLP in Fitness. Gym, boutique studio and recovery franchise news: unit growth, ownership changes and the brands operators actually run.
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Lockers aren’t the first thing you think of when designing a gym.

Daxko drives results for franchise operators with member experience focus

In the fitness and wellness space, a lot of attention is paid to equipment – the quality, versatility and durability.

The gym chain said Wednesday that founder Mark Mastrov—who scaled the business from a single club to 420 locations and 4.5 million members before selling it in 2005 in a deal valued at more than $1.6 billion—is returning

The new Stafford club features Matrix equipment, a wide variety of group fitness classes, full body Red Light Therapy, tanning and a Smoothie Bar serving rotating “Smoothie of the Month” selections and menu items specifi
Crunch Fitness opens Crunch 3.0 gym in Greensboro, North Carolina.

Tracy Savasta lives by the saying, “Find something you love to do, and you’ll never work a day in your life.” She started as a fitness enthusiast and then became…

Planet Fitness earned its place as the United States’ largest gym chain by keeping fitness approachable and affordable.

From Tuesday, December 30 through Monday, February 2, new members can score three months free with promo code EPIC, giving them every reason to stop making excuses and start working on their favorite asset.

Australia joins global pushback over gym membership cancellations with proposed reforms.

24 Hour Fitness is taking personalization to a new level inside its clubs heading into the new year.

Fitness Premier 24/7 Clubs is heading into 2026 with steady growth, signing six franchise agreements and expecting to grow its network by the mid-20% range.

Crunch Fitness launches '90s nostalgia ad campaign with Hype Williams.

Planet Fitness is returning to Times Square as the presenting sponsor of New Year’s Eve, kicking off 2026 at the center of resolution season.
UFC GYM will give the gift of fitness this holiday season with a special end-of-year promotion that will invite new members to join for only 26 cents.

Vasa Fitness has had nothing short of a successful 2025, with unprecedented growth across the country.

When Australia-founded Revl Training hosted its inaugural Global Revl Team Games this year, the brand signaled its entrance into the booming fitness racing sector.

Villa Sport has acquired six Crunch Fitness clubs in Idaho, boosting its Treasure Valley (Boise metropolitan area) presence to ten locations and extending its multistate footprint.

The Edge Fitness Clubs invests $25M in upgrades and new classes.

The fitness and personal training industries in the US are worth $41 billion and $11 billion, respectively, making health clubs and personal training franchises attractive investments.

The evolution of digital fitness over the past few years has been remarkable.

The next wave of fitness club franchise growth is driven by technology, prioritizing personalization, community, and holistic wellness.

SETS Hybrid Training expands across East Coast with 15 locations.
Each year, Fitness Machine Technicians recognizes franchise owners who go above and beyond, not only in business performance but in the meaningful impact they make within the communities they serve.