TL;DR
Starbucks launches a ready-to-drink iced latte in a limited-time offer. The brand's ready-to-drink category has grown to be more than $2 billion in retail with its North American Coffee Partnership with PepsiCo.
Starbucks launched the Caffè Latte in 1984, back when Americans were unfamiliar with the drink, and soon it became a fan favorite. Now the brand is introducing a new way to drink and enjoy the beverage to customers with its ready-to-drink Starbucks Iced Latte, according to a recent QSR Magazine article. For a limited time, the Salted Caramel Mocha single-serve ready-to-drink iced latte will be available to consumers.
Starbucks' ready-to-drink category has grown to be more than $2 billion in retail with its North American Coffee Partnership with PepsiCo that started more than 20 years ago. The bottled Frappuccino has seen a lot of success over the years as a chilled coffee drink for consumers on-the-go.
Coffee lovers can also enjoy the Caffè Latte at home with K-Cup pods, Starbucks VIA Instant and Caffè Latte Verismo pods.
In this story
This story was originally published in 1851 Franchise on June 5, 2017. Burnaze summarizes and links to the original reporting.
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