TL;DR
Checkers & Rally's is expanding in Houston with up to two dozen locations in 2017, focusing on value burgers and a new Model 4.0 design. The brand first entered the Houston market in 2015 and is known for its great food at an exceptional value.
According to the Houston Chronicle, Checkers & Rally's has upwards of two dozen locations slated to open in 2017, with a handful constructed in the brand's new Model 4.0. Checkers & Rally's, known for its great food at an exceptional value, first entered the market in 2015 and has left locals hungry for more.
"A lot of people know our brand in Houston," Checkers & Rally's Director of Franchise Development, Bruce Kim told the Houston Chronicle. "Also, the Houston market is a great burger market but I think the one thing missing is a great value burger."
In this story
This story was originally published in 1851 Franchise on January 23, 2017. Burnaze summarizes and links to the original reporting.
Read the full story at 1851 FranchiseLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.
