TL;DR
Museum of Illusions is opening a new location in Denver's 16th Street Mall, featuring state-of-the-art exhibits and installations. The museum is expected to provide a unique experience for locals and tourists alike.
Following the lease agreement recently finalized, the space in Denver’s bustling 16th Street Mall - also known as Pedestrian Mall - will welcome a new state-of-the-art museum designed for visitors of all ages to enjoy mentally-stimulating optical illusions, 3D holograms, brain-puzzling exhibits and interactive illusion rooms. The Mile High City locals and tourists are in for a memorable experience filled with unique and unconventional exhibits and installations that will take current perceptions of entertainment and education to new heights. Sam Zaitz and Sarah Alfano of JLL represented the landlord, working in concert with the building’s asset and property manager, Hines.
“Tether Advisors was thrilled to represent Museum of Illusions in securing the location of a future museum in Denver, Colorado. Every deal has its unique quirks, and we have to give credit to the Museum of Illusions team for adapting to market conditions and tirelessly working to get this one across the finish line,” said Sean Kulzer, Senior Vice president at Tether Advisors.
The 16th Street Mall is a popular business destination that garners foot traffic from locals and tourists alike to businesses and attractions in the area including casual and upscale dining, taverns and breweries, entertainment as well as luxury and mainstream shops. The Pedestrian Mall is an attraction that people from all over enjoy, making it the ideal destination for Museum of Illusions’ experiential retail concept.
“Denver is a unique city with an appreciation for new experiences and fresh perspectives, and the new Denver Museum of Illusions location is poised to provide that for residents and visitors from all over,” said Jonathan Benjamin, CEO of Museum of Illusions.
In this story
This story was originally published in Franchising.com on September 1, 2022. Burnaze summarizes and links to the original reporting.
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