Selling Franchises Bootcamp Set for Jan. 20-21, 2022

The popular Selling Franchises Bootcamp returns live to the campus of Palm Beach Atlantic University (PBA), home of the Titus Center for Franchising, Jan. 20-21, 2022. Early Registration is underway.

“The bootcamp is focused on helping attendees sell more franchises,” says Dr. John P. Hayes, Titus Center director and chair for franchise leadership at PBA. “During our two-day event, attendees will benefit from keynote speakers, panelists, an exhibitor party and plenty of opportunities to network with colleagues who can help improve the franchise sales process.” The bootcamp attracts both established and new franchise companies.

Topics to be covered during the bootcamp include: understanding the franchise sales process, working with referral groups and brokers, avoiding the legal pitfalls of sales, building the development team, using social media for lead generation, acquiring the skills needed to sell more franchises, changing trends in lead generation, and more. Additional topics will be covered during roundtable discussions.

Attendees may earn 300 credits toward the International Franchise Association’s Certified Franchise Executive program.

The Titus Center for Franchising at Palm Beach Atlantic University, the only academic center of its kind in Florida, offers academic coursework, internships, job shadowing and training at area franchises, including the global headquarters of United Franchise Group in West Palm Beach, Florida. The Center, based in the Marshall E. Rinker Sr. School of Business, was established in 2016 through a gift from Ray Titus, founder and CEO of United Franchise Group. For more, visit the Titus Center at www.pba.edu/titus-center.