German Doner Kebab Appoints New Chief Marketing Officer

German Doner Kebab appoints Dr Thorsk Westphal as its new Chief Marketing Officer, bringing experience from Yum! Restaurants International and Reckitt Benckiser.

Read the original at Franchising.com
German Doner Kebab Appoints New Chief Marketing Officer

TL;DR

German Doner Kebab appoints Dr Thorsk Westphal as its new Chief Marketing Officer, bringing 20 years of experience from Yum! Restaurants International and Reckitt Benckiser. Dr Thorsk Westphal joins to help push the brand to the forefront of the global market.

Dr Thorsk Westphal joins as Chief Marketing Officer. Prior to his arrival at the fast-casual brand, Thorsk has had 20 years of experience in senior marketing roles at Yum! Restaurants International, Reckitt Benckiser and L'Oréal.

At Yum! Restaurants International, he played a key role in driving the growth of KFC in Germany, Switzerland, Austria and Denmark.

Thorsk achieved this through driving double-digit system sales growth and same-store sales turnaround including the strongest-ever new product launches in KFC Germany’s history.

German Doner Kebab is revolutionising the kebab across the globe, bringing a fresh, high-quality taste sensation that has made it the number one spot to enjoy a kebab.

Freshly prepared in front of customers, the game-changing kebabs are made using premium, lean, succulent meats and fresh local vegetables, served in handmade toasted breads with unique signature sauces.

Imran Sayeed, CEO of GDK International said: “We are delighted to be welcoming Thorsk to the GDK family.

Dr Thorsk Westphal said: “I am thrilled to be joining German Doner Kebab in my new position as Chief Marketing Officer.

“I cannot wait to get started and help push the brand to the forefront of the global market as the fast-casual brand of the future.”

In this story

This story was originally published in Franchising.com on July 18, 2022. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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