MassageLuXe to Open First Location in South Carolina in Fall 2021

The Cobles say they recognized MassageLuXe as a great business opportunity when they had trouble booking appointments as customers at existing day spas in Myrtle Beach.

“There’s huge demand for spa services,” says Robin Coble, who has a background in skincare and cosmetology and will manage day-to-day operations. “Older generations dealt with so many corrective health issues. People today have witnessed that, and they want holistic, preventative care. The spa industry is booming as more people prioritize wellness. We will enjoy being part of an industry that makes people feel better, whether they come to MassageLuXe to relieve pain, ease anxiety, or relax.”

Spa customers will find the oceanside MassageLuXe location at The Village Shops in Myrtle Beach’s Grande Dunes community, with a target opening date of November 2021. The Cobles say they eventually hope to expand and open at least five MassageLuXe day spas in South Carolina.

“We considered several spa brands, and MassageLuXe won us over with little competition,” says Patrick Coble. “Most day spas feel more like doctors’ offices. They get you in and get you out. MassageLuXe is a more luxurious experience, and you sense that when you walk into the beautiful lobby. We also found MassageLuXe to be a tightknit franchise family with energetic leadership.”

MassageLuXe franchisees are beneficiaries of unrivaled support and training from knowledgeable industry professionals who help ensure success in target markets. Spa owners also have access to top-of-the-line management software to help coordinate each part of their business.

“We welcome the Cobles to the MassageLuXe family of franchisees, and I look forward to watching their success as they establish the MassageLuXe brand in Myrtle Beach,” says Mark Otter, President and CEO of MassageLuXe. “We applaud and support their goal to open more locations over time, and we can’t wait for beachgoers in South Carolina to enjoy the MassageLuXe experience.”

The mission at MassageLuXe is to deliver the highest quality massage, facial and waxing services in an environment that is both luxurious and relaxing to all guests. If they have not already, South Carolinians will be able to enjoy these high-quality services in Myrtle Beach before the end of the year.