Batteries Plus Sets the Mark for Growth

Batteries Plus has enjoyed system-wide growth over the course of the past couple of years. And a portion of that has been due to organic growth originating from the success of existing franchisees.

In short, organic franchise growth is the process by which franchisees reinvest in the brands they’re already a part of as a means of amassing more units, expanding their market reach, deepening their portfolio, and increasing their potential for financial gain. It’s become a sought-after avenue for business development in an oversaturated global market that’s left more brands than ever vying for the attention of a finite field of prospective franchise partners.

The value of organic growth has only been magnified as most major industries have been made to endure rough economic waters. Causing the progression of many franchisors to thin. As luck would have it, Batteries Plus has been largely staved from such trepidation due to the capabilities and resources it’s afforded its franchise locations/ So much so that in just the past few months the company has signed the Powel family of Florida, David Harshfield of California, Greg Stai of Florida, and Brad Ayer of North Carolina up for additional Batteries Plus venues in their respective markets.

“Prioritizing and perfecting the franchisee experience is the most integral step not only in enticing franchisees to increase their level of involvement with a brand but in getting them to set foot through the door in the first place,” said Joe Malmuth, VP of Franchise Development and Relations.