East Coast Wings + Grill Brings Fan-Favorite Flavors to the Table with New Menu Additions

East Coast Wings + Grill adds four new menu items.

Read the original at Franchising.com
East Coast Wings + Grill Brings Fan-Favorite Flavors to the Table with New Menu Additions

TL;DR

East Coast Wings + Grill is introducing four new menu items, including two burgers, a flatbread, and a quesadilla, as part of its efforts to offer innovative and delicious options to customers. The new menu items will be available at all participating locations starting August 27.

Expanding upon its menu, already jam packed with guest favorites, ECW+G is embracing current flavor trends with exciting new menu additions. Starting August 27, guests will be able to dive into the new flavors at all participating ECW+G locations.

“Our new menu items showcase our commitment to offering our guests more than just our beloved wings,” said Sam Ballas, Founder and CEO of ECW+G. “The two new burgers, flatbread, and quesadilla incorporate trendy flavors our customers have been asking for, reflecting our dedication to culinary innovation. These additions are yet another step in our efforts to ramp up our growth and continue to serve our customers with innovative and delicious options.”

ECW+G’s new food items include:

  • Gochujang Burger: Two seasoned quarter-pound Angus beef patties basted with sweet and spicy Korean sauce, provolone cheese, pickled red onions, jalapeños and sesame gochujang aioli, on a lightly toasted bun.

  • Fiesta Burger: Two seasoned quarter-pound Angus beef patties topped with warm Mexican street corn queso, loaded with fire-roasted corn, chili peppers and melty cheddar jack cheese, topped with crispy tortilla strips, jalapeños and chipotle aioli, on a lightly toasted bun

  • ‘DILL’-icious Flatbread: Crispy flatbread, creamy dill pickle aioli, seasoned ground beef, chopped tomatoes + pickles, smoked bacon and melty mozzarella cheese blend, drizzled with 1000 island dressing.

  • Fiesta Quesadilla: Grilled flour tortilla, loaded with fire-roasted corn, melty cheddar jack cheese, jalapeño, cilantro and spicy seasoned chicken, drizzled with chipotle aioli.

These new offerings are a direct byproduct of ECW+G’s thoughtful and responsive menu strategy, supported by three pillars: food quality, profits, and guest preferences. In fact, the franchise actively hosts food focus groups monthly to garner feedback from its loyalty members. These guests taste test a variety of menu options and provide constructive feedback on which potential offerings should be added to the menu.

Additionally, ECW+G dedicates a significant amount of resources to ensure its menu innovation prioritizes food quality while also maximizing supply chain relationships, streamlining operations, and more for franchisees.

East Coast Wings + Grill has high-quality wings available in over 50 flavors and 7 heat indexes – offers a complete dining experience, a variety of menu items including signature burgers, flatbreads, skillets, craft beer, and exceptional hospitality. ECW+G provides a relaxed, comfortable setting perfect for family outings, catching a game, or picking up convenient carry-out options.

In this story

This story was originally published in Franchising.com on August 23, 2024. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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