TL;DR
Your Pie exceeds expectations with its innovative beverage menu, featuring peach tea as a perfect pairing for a peach prosciutto pizza. The franchise expanded its tea program to include more fruit flavors and increase choices for consumers.
Fast casual restaurants have been stepping up their beverage game, from iced teas and smoothies to flavored waters and beer as an effort to meet consumers' expectations.
“We want to make sure the beverages match up to the food,” says, Your Pie Founder, Drew French.
The franchise expanded its tea program beyond the traditional unsweetened and sweetened teas and included more fruit flavors to increase choices for consumers and encourage them to select a beverage.
“We want to do different flavored teas based on the time of the year. Variety is a big part of our drink program, just like our pizza. Choice and customization is who we are,” said French.
In this story
This story was originally published in 1851 Franchise on October 14, 2016. Burnaze summarizes and links to the original reporting.
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