Hand and Stone Massage Franchise Spa Blog: When Choosing The Best Franchise To Invest In, Ask If The Brand Gets National Exposure

Starting off in franchising is hard enough, but according to Hand & Stone Massage and Facial Spa, it can be made easier if you sign on with a nationally recognized brand.

On their blog, they noted, "This month we gave away Hand & Stone Massage and Facial Spa gift cards to the audience on the Rachael Ray Show. In the past, we’ve also provided Hand & Stone gift cards to guests of The Ellen Degeneres Show and Steve Harvey Show. National brand exposure like a gift card giveaway on a syndicated television show is valuable for Hand & Stone’s brand and its franchisees. It makes franchisees feel good about their brand and spreads the word to consumers even further, spurring new foot traffic."

The benefits of a national franchise are threefold: a proven track record of success, a finely-tuned business model and ongoing marketing support. The years of franchisee experience also provides new franchisees with a strong franchisee system to lean on and learn from.