VIO Med Spa bolsters marketing team for future growth

VIO Med Spa is adding 20 years of experience in franchise marketing to its marketing leadership team – Anna Perrin (left) and Brooke Budke (right).

As the new director of marketing, Anna will manage the day-to-day business relationships with vendors, partners, franchisees, marketing calendars, promotions, strategies, implementations and communications. She will serve as VIO Med Spa’s tactical boots on the ground providing a resource for the franchisees, staff and team partners.

Brooke will work as a fractional chief marketing officer, consulting directly with the leadership team to ensure brand growth and strategic roadmaps are in place. She will implement new marketing strategies to expedite franchise marketing, grand opening plans and consistent recurring revenue for franchise locations.

“We are so fortunate to have Anna and Brooke join our marketing team to help VIO Med Spa reach another level,” said CEO Ryan Rose. “They each will play a vital role in developing new communication initiatives and upgrading our strategic marketing outreach. We plan to keep building our internal team, so all our members continue to ‘Look Great. Feel Amazing. All. Year. Round.’”

Anna spent most of her career with TITLE Boxing Club where she was involved in all aspects of the business. During her nine years there, the gym grew from 11 to approximately 180 locations.

Brooke brings 18 years of combined experience in franchise marketing and corporate brand strategy marketing. She focuses on delivering high growth strategy and trajectory from an emerging franchise concept to an established brand by taking units from the single digits to the triple digits.