TL;DR
Traditional retailers such as Kohl's saw an increase in holiday sales during the 2017 holiday season, with Kohl's announcing a 6.9 percent increase in holiday sales. Amazon also dominated the holiday shopping season with its e-commerce platform.
While Amazon dominated the holiday shopping season with its e-commerce platform, it was far from the only winner as 2017 came to a close. A recent article on Fox Business notes that the past record-breaking shopping season was also big for traditional retailers.
On Monday, retailers began previewing their fourth-quarter earnings that are expected to officially be announced within a few weeks. One of those companies is Kohl’s, which announced that holiday sales increased by 6.9 percent during the two-month holiday period, with comparable sales also up 6.
9 percent. In a statement quoted by Fox Business, Kohl’s CEO Kevin Mansell said, “All lines of business and all regions reported positive comp sales. As expected, growth in digital demand accelerated significantly in the holiday period from the year-to-date trend.
In addition, we experienced positive sales in our stores driven by stronger traffic.”
Other brands that are anticipating strong fourth quarter results are Lululemon, New York & Company, The Children’s Place and Crocs, Inc.
Cassie has over five years of digital and traditional media experience. She joined NLA after working as a television news producer in both Milwaukee and Chicago, and now specializes in aligning strategies across the board for her clients, ultimately building buzz and telling compelling stories through content marketing, social media, digital campaigns and traditional PR. Cassie has a Bachelor of Arts in Broadcast and Electronic Communications from Marquette University.
In her spare time, Cassie enjoys traveling and exploring what new cities have to offer in addition to spending time with her friends and family.
In this story
This story was originally published in 1851 Franchise on January 8, 2018. Burnaze summarizes and links to the original reporting.
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