How Food Franchises Can Grow in the Expanding Foodservice Market

The global foodservice market is expected to grow by $53.71 billion from 2025-2029, with a projected annual growth rate of 47.5%, according to Technavio. This growth is fueled by an increasing demand for dining out, the rise of delivery services and changing consumer preferences. This creates new opportunities for restaurant franchises, along with some challenges that need to be addressed to stay ahead.

Consumers are eating out more, snacking more often and looking for convenient, health-conscious food options. Franchise brands that adjust their menus to offer plant-based choices, high-protein snacks or other in-demand options can take advantage of these trends. At the same time, delivery continues to reshape the industry. Brands that integrate smoothly with third-party delivery apps like DoorDash and Uber Eats, while also improving their own digital ordering systems, will have a competitive edge.

Many restaurants, especially in the U.S. and Japan, are struggling to find workers due to concerns over low wages and job stability. Franchise brands that offer competitive pay, career development and improved efficiency through technology will have an easier time attracting and retaining staff.

As the foodservice market grows, franchising remains a strong business model for expansion. The report notes that emerging urban markets offer great opportunities for new locations, especially for brands with strong franchise support and technology-driven operations. Franchise brands that embrace innovation and adapt to evolving consumer habits will be well-positioned to succeed in this fast-changing industry.